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IMTS Marketing Opportunities
The Power of Integrated Show Promotion
More than 80,000 potential buyers will walk the halls of McCormick Place looking for new technology and innovative products during IMTS. Almost all of them will plan their visit prior to arriving at the venue - they will use several tools to decide who to see, what to see and when to see it - that is why it is important to get your message and your exhibit in front of them when they are planning their visit. Online at IMTS.com or at breakfast reviewing the Directory of Exhibits, in their Hotel Room reading the ShowDaily or watching IMTSTV, or in their office researching new product offerings and developments explained in Modern Machine Shop - attendees will look in two places - in print and online - and we offer the best way to reach attendees in both areas.
More importantly, we offer discounts for the marketers who integrate their promotional efforts by combining multiple products...
IMTS Online Products:
IMTS Onsite Products:
- IMTS Directory of Exhibits (closing date: July 20, 2012)
- IMTS Kiosk (closing date: June 1, 2012)
- IMTS Printed Maps (closing date: June 22, 2012)
- IMTS ShowDaily (closing date: August 3, 2012)
IMTS Email Product:
- IMTS Technology eNewsletter (closing date: June 1, 2012)
All discounts are calculated based on digest-size full page advertisements or larger in the above listed IMTS 2012 products or any ad package on IMTS.com.
Place qualifying advertisements in:
- 5 Show Products and receive a discount of 25%
- 4 Show Products and receive a discount of 20%
- 3 Show Products and receive a discount of 15%
- 2 Show Products and receive a discount of 10%
A minimum investment of $2,500 gross in a product is required to qualify toward the discount.
Along with above IMTS brand products, exhibitors may use any of the following show issues to receive the best promotion and the best discount on their 2012 IMTS advertising campaign:
IMTS Show Issues:
Modern Machine Shop, August
Pre-show mailing to more than 95,000+ metalworking professionals and IMTS distribution at Gardner Publications booths.
Automotive Design & Production, August
Pre-show mailing to more than 30,000+ professionals involved in automotive product and process development, and IMTS distribution at Gardner Publications booths.
MoldMaking Technology, August
Pre-show mailing to more than 20,000+ manufacturing professionals involved in moldmaking and rapid product development, and IMTS distribution at Gardner Publications booths.
Production Machining, August
Pre-show mailing to more than 20,000+ professionals involved in high volume precision parts manufacturing, and IMTS distribution at Gardner Publications booths.
Advertisers receive the discount off their earned rate (including color) in each publication. Every $3,000 spent on IMTS.com also counts as one insertion toward earned frequency.