April 15, 2014
How often have you sent out press releases or pitched story ideas to trade publications? Maybe never? For some reason, small businesses think PR is only for large companies. That couldn't be further from the truth! Trade publications are looking for interesting stories and it doesn't matter whether you are a one-person shop or a billion-dollar global enterprise. In this webinar, Steve will talk with Emily Probst from Gardner Business Media, digging deep to get the unvarnished truth. How can YOU successfully use PR?