Are you looking for a learning experience? Be sure to check out our FREE webinars, covering technology, marketing, social media — and of course, how to get the most out of your experience at IMTS. Join us to get "in the know"!

Webinar topics and dates are subject to change.


Webinar: Lead Magnets & Landing Pages (What? You're Not Using These?)

Thursday, April 23 at 11:00 am ET

Finding prospect sources is easy. State & local associations. Trade shows. Trade publications. SEO. List brokers. Google Maps. Yellow Pages. It’s just not that difficult to get lists of possible prospects.

The trick is turning those prospects into viable leads. Getting them to actually WANT to talk you? Now that’s a different story.

Savvy marketers today use Lead Magnets and Landing Pages to convince prospects to share contact information and permission to follow-up. They are quite possibly the most important new tools in your marketing toolbox.

As a follow-up to the extremely popular previous webinar, The NEW Marketing Funnel, Lead Magnets & Landing Pages will teach you how to persuade your best prospects to raise their hand and ASK you to contact them.

Speaker/Host:
Steve Miller, The Adventure

Register

Webinar: 2015 Spring Economic Update

Thursday, April 30 at 11:00 am ET

Concerned about the global economic outlook and how it affects key markets in the U.S. economy? Join Pat McGibbon, AMT VP - Strategic Analytics, for an update on the latest data and trends. He will discuss both the current and future outlook for the U.S. economy and its impact on the manufacturing industry, how energy affects overall economic growth, as well as the IMTS Exhibitor sales forecast for the U.S.

Speaker/Host:
Pat McGibbon, VP - Strategic Analytics

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Webinar: How to Sell Toilet Paper

Tuesday, May 12 at 11:00 am ET

You think selling your products is hard? How would you like to sell one of the most common commodities in the world?

Meet Kelly McCann, one of the top industrial supply salespeople in North America! Kelly has been selling for over 25 years and is one of the best salespeople you’ll ever meet. Ask him what he does and he’ll tell you, “I sell toilet paper!”

How does Kelly do it? How does he create such unbreakable relationships with his clients that they’ll pay a premium price for toilet paper and stay with him for years? How does he generate new clients? What’s his secret and how can you transfer his knowledge to the manufacturing industry?

Don’t miss this live (and lively) interview with Kelly McCann!

Speaker/Host:
Steve Miller, The Adventure

Register

Webinar: How to Identify your Branding Uniqueness

Thursday, June 25 at 11:00 am ET

We all KNOW we’re supposed to show how different and superior we are to the competition.

But that’s easier said than done. Everybody says they provide the best customer service! Everybody says they sell top quality products and services! Everybody says their prices are fair! How do you actually develop a meaningful and congruent difference that will help build your business?

That’s what we’re going to talk about in this month’s IMTS Webinar. Learn the exact steps you and your team can go through to identify your important uniqueness and how to communicate it to your top prospects.

Speaker/Host:
Steve Miller, The Adventure

Register

Past Webinars

Don't worry if you missed the live event, we record them. View past webinars in the Webinar Library.

Introducing the IMTS Exhibitor Passport

Extend your IMTS-driven profits year-round! Learn how you can get exclusive access to IMTS 2014 attendee data - contact information, industry, plant size, product interest, job function, buying role, and more. Engage with buyers you missed and follow up with all of your prospects. And even BETTER - all IMTS 2016 exhibitors have the opportunity to get the IMTS Exhibitor Passport for a substantial discount, if you act fast.

Watch Recording

The NEW Marketing Funnel

One of the smartest habits successful businesses have used for years is to regularly “Fill the Funnel.” It’s no secret that without an ongoing prospect flow, a business is doomed. Want to learn how you can incorporate this opportunity in your business? Join Steve Miller to learn how to design and implement your own self-running marketing funnel.

Watch Recording