Webinar Schedule

Are you looking for a learning experience? Be sure to check out our FREE webinars, covering technology, marketing, social media — and of course, how to get the most out of your experience at IMTS. Join us to get "in the know"! See all our videos and articles in IMTSedu.

Webinar topics and dates are subject to change.

Upcoming IMTSedu Webinar: Summer Economic Update

Tuesday, July 29 at 11:00 am ET

If you want to better understand the economic conditions that will affect your business over the next six months and before you attend IMTS, then tune into the Economic Update Webinar with AMT’s Pat McGibbon, VP – Industry Intelligence. He will cover the current and future outlook for manufacturing technology and key customer industries using USMTO data and Manufacturing Technology Indicators.

Steve Miller, The Adventure


Upcoming IMTSedu Webinar: Customer Avatars - Another Tool for Top Marketers

Thursday, July 31 at 11:00 am ET

A blockbuster movie and online social sites, such as Second Life, taught a lot of us a term we hadn’t heard before: AVATAR. In reality, the use of avatars has been around for many years as a tool for top marketers, advertising agencies, and copywriters.

For marketers, developing an avatar helps them to better understand how their customers and prospects think (and buy). It puts the marketers in the customer’s or prospect’s shoes in ways that make communicating with their targets easier and more effective.

Join Steve Miller on July 31 and you’ll learn:

  • Why creating an avatar makes your marketing decisions easier
  • How to develop a customer avatar
  • How to use avatars to determine your marketing messages
  • How to use avatars to determine which media works best

Steve Miller, The Adventure


Upcoming IMTSedu Webinar: A Checklist for Attending IMTS 2014

Tuesday, August 12 at 11:00 am ET

IMTS 2014 is only a few short weeks away! Are you registered? Are you ready?

Join Michelle Edmonson, Exhibitions Operations Director for IMTS/AMT, and Steve Miller as they share two important checklists that will help you get the most out of this year's big show!

  • Preshow Preparation Checklist: Even pilots have preflight checklists. Make sure you haven't forgotten ANYTHING before you leave for Chicago.
  • How to Get the Most Out of Your Time at IMTS: You're time is limited and extremely valuable. You want to be as productive as possible. What's New & What's Happening at IMTS You Don't Want to Miss!

Steve Miller, The Adventure


Past Webinars

Don't worry if you missed the live event, we recorded them. View past webinars in the IMTSedu Video Learning Library - Browse by Category to find videos and webinar recordings on specific topics or select to view all webinars.