IMTSedu Exhibitor Workshop Recordings and Presentations
The absolute best way to prepare for IMTS!
The Exhibitor Workshops toured six cities and brought to you an amazing line up of tips, tricks and information to help you prepare for IMTS. Don't worry if you couldn't attend - we recorded the sessions.
Put IMTS to Work
Speaker: Peter Eelman, AMT
So what exactly can you expect at IMTS 2012? Peter Eelman will be going over all the latest from Chicago regarding work rules and legislative updates that affect McCormick Place. He'll also talk about the offerings from our exhibitor education program, IMTSedu. Finally, you'll get a sneak peek at the show itself – the design, the conference program, as well as some new and exciting features that will make IMTS the place to be in 2012.
» View Recording
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Put Marketing to Work
Speakers: Steve Miller, The Adventure, John Krisko, AMT, Gisbert Ledvon, Agie Charmilles
The Changing Visitor: Are You Up to Date? In recent years, IMTS visitors have changed their priorities -- which means they've also changed their behavior. What do you need to know in order to effectively manage those changes? Steve Miller will moderate this session, which will examine what's new in marketing to attendees and how you can incorporate those trends into your marketing program. You'll also learn about the IMTS 2012 "Be There" theme and how you can use it in your own marketing for IMTS.
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Additional Recorded Interviews with IMTS Exhibitors on Marketing:
» Yvonne Anderson, Gibbs and Associates - View Recording
» Mark Logan, MAG IAS, LLC - View Recording
» John R. Memmelaar, Jr., Royal Master Grinders, Inc. - View Recording
» John Ross, Doosan Infracore America Corp & Eng Center - View Recording
Put IMTS Partners to Work
Check out video presentations from some key IMTS vendors and partners. It's your chance to get to know them, what they do, and how they can help you throughout the IMTS experience.
» Convention Data Services
» Gardner Publications, Inc.
» GES – Global Experience Specialists
» Freeman Electric / Freeman AV
» Savor Catering
Put Communications to Work
Speakers: Penny Brown, AMT, Lee Anne Orange, AMT
With so many social media tools out there, where do you even begin?
We'll discuss how to approach social media for your IMTS marketing efforts with live demonstrations on some different social media sites.
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Put Technology to Work
Speaker: Mark Kennedy, AMT and Kim Brown, AMT
There are a number of tech tools that can help you better prepare for IMTS. One of them is MTInsight.
In this session you will learn what MTInsight is. You'll also learn about the IMTS app on MTInsight, and how to leverage it to your advantage.
» View Recording
» Watch How Mariano Rivera Dominates Hitters
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Put Your Staffers to Work
Speaker: Steve Miller, The Adventure
Your booth staff can make or break your customers' impression of your company and products. It's important to make sure they are properly educated and motivated to be the "face" that visitors see. Steve Miller will talk about the best ways to make sure you have a welcoming, approachable staff in your booth that delivers what prospective customers want.
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» Download Slides










