IMTS supports your show marketing efforts with a variety of cost-effective, proven advertising and communication opportunities inside and outside of McCormick Place.
IMTS Hotel Shuttle Buses
Promote to all visitors on the free IMTS hotel shuttle buses, which boast a 30,000 per day ridership during IMTS, boarded by 80 to 90 percent of all IMTS attendees, and service 90 official show hotels!
From exterior full bus wraps, side ribbons, and taxi toppers to interior signs and headrest covers, transportation advertising comes in all sizes and prices on a variety of vehicles and stops. Other opportunities include inter-building trams, taxis, Go Airport Express, the CTA rail stations, the transportation flyer, Brilliant Expo Vu LED signs, and boarding areas in hotel lobbies and McCormick Place.
Transportation Boarding Areas
Brilliant ExpoVu LED signs, located in the entrance lobbies of all IMTS halls, offer specifically timed and targeted messages. Find out more, watch Learn about IMTS Sponsorships: Getting Beyond the Booth from the IMTS 2018 Exhibitor Workshop.
Get started, go to your e-Kit checklist and search Transportation Sponsorships form.
For more information, contact:
Parking Structure Sponsorships
Choose a level on the parking structures at McCormick Place to imprint your company name in visitors' memories so they can recall where they parked.
Find out more, review IMTS Sponsorship Program: Parking Structures from the IMTS Exhibitor Workshop.
Get started or for more information, contact:
Tabletops, Cups, Napkins, Hotel Keycards
Opportunities for tabletop adhesives, beverage napkins and cups are a great way to get your brand front and center when IMTS visitors are taking a break in one of the many dining choices in McCormick Place and in the adjacent Hyatt restaurants. Or, place your brand on something visitors will carry the entire day, their hotel keycards. Choose from 12 distinctive hotels.
Find out more, review Sponsorships from the IMTS 2018 Exhibitor Workshop.
Get started or for more information, contact:
Gardner Business Media, Inc.
Press Promotions and Press Conferences
Bringing a brand new machine to IMTS? We can help you create press releases and you can upload the releases to the Virtual Media Center ensuring you're ready for editors visiting your booth. Read more in the Public Relations Guide or find out how to hold a Press Conference.
Find everything you need in your Press Kit, log in to your e-Kit, click on your Checklist and filter on Marketing / Sponsorship or simply search for “press kit.”
IMTSTV appears on plasma screens throughout the show Halls, on pre-recorded feeds into select IMTS Hotels and on IMTS.com during the show. To raise awareness of your company, products, technologies and services, advertise on IMTSTV – especially if you have a strong visual demonstration.
Special In-Booth Events Directory at IMTS
If you have special events planned for your booth, let IMTS help promote them using our Special Events Directory.
If you have a booth event or activity that you believe others should experience, notify us through your e-Kit in “Company Profile”. We hope to highlight these special experiences in IMTS communications so that they won’t be missed.
Consider an event special if it is unique – something no other exhibitor offers. Examples of special events include:
- Auto racing driver Danica Patrick will appear in your booth on Wednesday from 1-3 p.m. to sign autographs.
- Retired Four-Star General Wesley Clark will give a presentation on Thursday from 10-11 a.m.
- You’ve been holding a daily booth contest and will draw the grand prize of a new car on the final day of the show.
What’s not special? Cool cars, routine demonstrations or daily contests don’t qualify. Instead, use social media to promote those activities. Add #IMTS to your posts to increase search engine visibility.
Visitors can find the Special Events Directory on IMTS.com and on the IMTS mobile app. Visitors can filter through the Directory by date, building (Hall) and category. Even better, they can add your special events to their MyShow Planner.
Add your events, presentations, contests and special appearances in your company profile in the e-Kit. Here, you can promote any type of event.
Promote Your Booth On-site
Good marketing never stops once the show starts. Products like the Directory, ShowDaily and MyShow Kiosks are great places to brand your company and feature products you will have on display at the show – find out more about promotion at the show.
- IMTS.com (Closing Date: April 27, 2018)
- IMTSTV (Closing Date: April 13, 2018)
- IMTS 2018 Directory (Closing Date: May 4, 2018)
- IMTS Onsite Guide - Includes Building Maps (Closing Date: May 1, 2018)
- IMTS MyShow Kiosks (Closing Date: June 1, 2018)
- IMTS ShowDaily (Closing Date: May 4, 2018)
- *NEW IMTS Charging Stations (Closing Date: August 17, 2018)