Live Lab

Live Lab

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Digital Transformation. NOW!

Logo: Live Lab IMTS 2022

Visit this live learning space to see the tangible benefits industry peers have achieved with digital technologies. Drive meaningful conversations and benefit from curated knowledge that will help you forge your manufacturing technology road map.

MTConnect Logo
Digital Twin Logo
Big Data Logo

Technologies Highlighted

  • 5G
  • AR/VR/XR
  • Artificial Intelligence
  • Automation & Robotics
  • Blockchain
  • Communication and networks
  • Cybersecurity
  • Design Engineering
  • Digital Twin
  • Industry 4.0
  • Interoperability
  • Machine Learning
  • Model Based Enterprise
  • Modeling & Simulation

Key Features

  • Presentations 2x daily bring together leading minds in digital with practical solutions and a view to the future.
  • Genius Bar walkup stations (Deep Dive Stations) provide 1:1 and small group learning in the hands-on setting that only happens in-person.
    • MTConnect
    • Digital Twin
    • Big Data
  • Interactive technology displays demystify digital technologies
  • Video mini-case studies demonstrating measurable results of digital transformation.


  • The first royalty-free standard (ANSI/MTC1.4-2018) in discrete manufacturing, visit
  • Offers a semantic vocabulary for manufacturing equipment to provide structured, contextualized data with no proprietary format.
    • Reduces duplication and error across parts and sections of the standard.
    • The entire model is machine-readable, allowing direct and automated interpretation by software systems.
    • Reduces ambiguity and data loss as compared to XML or JSON schema.

LiveLab Agenda
Date Time Session Title Description Speaker(s)
Tuesday, Sept. 13 11:00 a.m. The Empowered Worker: The Next Step Change in Manufacturing Digitalization sounds so good, and we are all yelling it loudly – “Get some 4.0!” Athena is a BIG CHAT BOT for workers, helping make sense of 4.0 data, across systems and machines. But how do I use all that data, electrification, and IoT? Can it be real for workers? At this premier event, Athena presents a view to technology that could come to your plant today, assisting workers. Like bulldozers for the mind, Athena is a powerful integration of data that can present what to do, when to do it, and how. Join this session to see a working vision with the Fanuc cobot, along with visual systems like laser work guides, exoskeleton power assist, and headwear hardware for comms. The worker of the future can be scalable, constantly learning, and able to leverage the tech we can present. Dan Bagley, CEO, Chief Architect & Inventor, Athena
Wednesday, Sept. 14 11:00 a.m. Iterative Prototyping for Big Product Ideas Join Bill Fienup, co-founder of hardtech and manufacturing innovation center mHUB Chicago, as he dives into the iterative prototyping process from the perspective of both engineer and leadership. Bill will speak with a mechanical engineer about how to leverage software and AI for design iteration. He’ll also be joined by a project lead within a manufacturing business to reflect on the value of bringing in an outside perspective to solve a particular product challenge. Bill Fienup, Co-Founder, mHUB Chicago
  2:00 p.m. Wins & Losses: Challenges Facing the Advanced Manufacturing Community Industry heavyweights from the ARM Institute, IACMI, BioFabUSA, REMADE Institute, proud members of Manufacturing USA, for a fast-paced discussion on the challenges and opportunities facing the advanced manufacturing community. Chuck Brandt,
VP of Technical Initiatives, ARM Institute
Nabil Nasr, CEO, REMADE Institute
Maureen Toohey, Deputy Executive Director, BioFabUSA
Joannie Harmon, Workforce Director, IACMI
Thursday, Sept. 15 11:00 a.m. Reaching New Heights: Women in Tech Leadership Join this group of expert women for an interactive discussion about working in the competitive, male-dominated tech industry.


Bill Fienup
  • Bill Fienup
  • VP of Innovation Services & Co-Founder | mHUB Chicago

Bill Fienup, VP of Innovation Services and Co-Founder of mHUB Chicaco, is an entrepreneur focused on delivering new product innovation to clients seeking better solutions.

With experience ranging from researching fusion energy at Los Alamos National Laboratory to designing toys for Hasbro, Bill began his career as a product development consultant for IDEO and Insight Product Development. After seven years of innovation consulting, he became an entrepreneur and launched several product base businesses. After experiencing several challenges launching hardware startups, Bill founded Catalyze Chicago to provide entrepreneurs with the tools, resources, mentorship, and manufacturing networks needed to successfully develop products and launch new business.

Bill hold 12 patents, with more pending. He was named to Crain's Chicago Business 40 Under 40 in 2019 and has been featured in Newcity's Design 50: Who Shapes Chicago 2019.

Chuck Brandt
  • Chuck Brandt
  • VP, Technical Initiatives | ARM Institute

Dr. Charles Brandt is the ARM Institute's Vice President, Technical Initiatives. He leads the ARM Institute's technical strategy and program planning, manages the ARM Institute program management office, and leads the Mill 19 robotic engineering plans and investment strategy.

Chuck joined the ARM Institute in 2018 from Innovation Works, where he was the Vice President of Technology Programs. Prior to joining Innovation Works, he was the CTO at the Technology Collaborative, both Pittsburgh-based organizations. In these and prior roles at Northrop Grumman, Westinghouse, and Raytheon, he has showcased his ability to coordinate technology initiatives, early stage product development, and university-based commercialization.

Chuck holds a PhD in Electronic Materials from the Massachusetts Institute of Technology and a Bachelor of Science in Chemistry from the University of Illinois. He has presented more than 50 papers and holds six patents.

Joannie Harmon
  • Joannie Harmon
  • Workforce Director | IACMI

As the workforce director for IACMI – The Composites Institute, Joannie Harmon brings a unique perspective when consulting with organizations about talent development challenges and opportunities. With over 20 of experience working with government, non-profit organizations, and corporations on strategies to address critical skills gaps, talent pipeline shortages, and long-term talent cultivation necessary for sustainability, she brings an expertise of consultative collaboration, a network of subject matter experts, and a pioneering spirit to explore unconventional approaches to complex problems.

Under Joannie's leadership, IACMI has built a reputation as a leader in training experiences in composites and advanced manufacturing. Established by the U.S. Department of Energy in 2015, IACMI has trained more than 2,000 people across the U.S. in advanced composites, engaged 9,000-plus K-12 students in composites training and STEM outreach, and served more than 100 undergraduate and graduate students through the IACMI Internship Program.

Prior to IACMI, Joannie worked with Fortune 500 companies to develop training programs with global reach. She has also managed a $4.8 million Department of Labor grant awarded to a community college to increase capabilities and build capacity in Advanced Manufacturing, Machining, and Welding programs. She received her Bachelor of Science in Marketing Management and a Master of Public Administration from Bellevue University in Nebraska.

Maureen Toohey
  • Maureen Toohey
  • Deputy Executive Director | ARMI

Maureen K. Toohey is the Deputy Executive Director for ARMI and serves as Secretary of the Board where she manages all facets of building an entirely new sector through an industry, government and academic collaboration accelerating the deployment of emerging large-scale manufacturing of engineered tissues and tissue-related technologies. Drawing from her past experiences as an entrepreneur, intellectual property expert, and new business development professional, Maureen brings a unique perspective to ARMI's efforts to foster innovation, encourage collaboration, and drive economic growth.

She is the founding member of the Toohey Law Group LLC where she counsels clients regarding the strategic protection and transfer of intellectual property rights, supervises the prosecution of intellectual property portfolios, and litigates intellectual property disputes. Prior to founding the Toohey Law Group in 2007, Maureen served as General Counsel for DEKA Research & Development Corporation. She also practiced in the Silicon Valley Office of Weil, Gotshal & Manges LLP.

Maureen received a B.S. in Chemistry from the United States Naval Academy at Annapolis, MD. After serving on active duty in the United States Navy, she attended law school at the University of Virginia School of Law and received her J.D. in 1996.

Additionally, Maureen is active in the Federal Circuit Bar Association, AIPLA, and IP Law Section of the ABA, and serves as an advisor to FIRST (For Inspiration and Recognition of Science and Technology), a non-profit organization dedicated to inspiring young people to pursue a career in science and engineering.

Maureen Toohey
  • Nabil Nasr
  • CEO | REMADE Institute

Dr. Nabil Nasr is the founding Chief Executive Officer of the REMADE Institute, where he oversees everything from node-level research roadmap development to corporate engagement of the Institute's largest industrial partners. He also serves as the Director of the Golisano Institute for Sustainability and is an Associate Provost for Academic Affairs at the Rochester Institute of Technology.

Throughout his career, Nabil has worked in the fields of sustainable manufacturing, remanufacturing, clean production, and sustainable product development, and is considered an international leader in research and development efforts in those disciplines. He has served as an expert delegate for the U.S. government in several international forums, including the Asia Pacific Economic Cooperation (APEC), the United Nations, the World Trade Organization (WTO), and the Organization for Economic Cooperation and Development (OECD). Nabil is also a member of the International Resource Panel (IRP) of the United Nations Environment Programme (UNEP). His significant expertise in sustainable manufacturing continues in his leadership role with the REMADE Institute.

Nabil holds a BS in Industrial Engineering from Helwan University (Egypt), an MEng in Manufacturing Engineering from the Pennsylvania State University, and both an MS and PhD in Industrial & Systems Engineering from Rutgers University.